Widely used as a feature of symbolism in literature, the colour red has captivated for years. Its historical fascination transcends popular culture, as well as the natural world, and perhaps the allure relates to the colours dual identity. While it has often been a symbol of fertility, love, and lust (The Handmaid's Tale by Margaret Atwood), red is also regularly associated with danger, anger, and sin (The Scarlet Letter by Nathaniel Hawthorne).
Flashback to February of this year, and New York fashion week pronounced red to be the colour of A/W 2017. Seven months later, and the temperature is undeniably dropping - so how will you be wearing the most conspicuous colour of the season?
Obviously, red is about being seen, and there's nothing that will smack people in the face like a head-to-toe outfit in one colour. Not for the faint-hearted, committing to this bold look is v. brave. Take advice from Pandora Sykes in this Man Repeller feature, and make sure one item you're wearing doesn't match. It'll break apart the outfit, and you won't look 'like a crayon'.
Flashback to February of this year, and New York fashion week pronounced red to be the colour of A/W 2017. Seven months later, and the temperature is undeniably dropping - so how will you be wearing the most conspicuous colour of the season?
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| Hoodie and bra: both Weekday |
1. Tonal Blocking
2. Denim
Ruby bought this H&M red denim jacket, now she and the jacket have become one and she is slightly closer to her dream (probably) of becoming the SOS emoji. Then, I got this ASOS denim skirt (which I can only describe as spicy), and I now feel incredibly dull if I go out wearing anything but. I think the only thing red denim has taught us here is that it is extremely addictive.
3. Accessories
If, for some reason, you don't feel like walking around town in a head-to-toe ketchup outfit, there are more subtle ways to wear the trend. Statement red accessories such as a pair of earrings, a red hat (military-chic), or cross-body bag mean that the colour can be incorporated into any wardrobe without being so audacious.
4. Beauty
An obvious way to introduce a bit of red into your beauty routine would be on nails or lip colour - which is fine. However, red on the eyes is much more interesting. Re-purpose a liquid lipstick such as this Gerard Cosmetics one, and apply a wing using a thin angled eyeliner brush. Alternately, sweep a gold shimmer over your entire lid, and use a bright red shadow to highlight the inner-third of your lower lashline a la Solange.
Disclaimer: If you're going to opt for the fully red outfit, don't stand next to a post box with your mouth open.
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